Let’s Get Started

Our workshops and audits are a great way for new clients to get started with us and get to know us.

Workshops

1. Audience Acquisition & Engagement
   Techniques and best practices to build audiences across channels (search, social, email)

2. Newsletter Engagement
   Tactics for using email as an acquisition and engagement channel and a revenue source.

3. The New Search 
   YouTube is the second most popular search engine in the world, and TikTok is quickly rising up the ranks. Social video is the new search. Tactics and best practices for preparing your organization.

4. Meaningful Social 
   Organic reach on social has dropped over the past four years. Platforms are rewarding engagement above all. The days of automatic reach are over. It's never been more important to create an engagement-first content strategy. Strategies for building a following that really pays.

5. Content Creation
   You’re a brand? You’re a tech company? Guess what, you're a content company! Tactics to feed the beast without breaking the bank.

Audits

1. Data Audit
   Know your stack - best practices and considerations for evaluating marketing/comms tech stacks

2. Reputation
   Review cross-channel data to see where your business stacks up, and how you can improve your reputation

Messaging Kits

1. Message In a Bottle 
   Playbook for all of your market-facing messaging. Tell your story succinctly. Includes ICP identification, value statements, elevator pitch, tagline and narrative
   

2. Messaging [for Sales]
   Arm your sellers with the tools they need to tell a clear story to prospective customers. Playbook includes the above “Message in a Bottle” foundation + a general presentation (and story arc/sales narrative) and one-sheet
   

3. Messaging [for Marketing]

   Before you can sell to them, you need to build awareness. Playbook includes the above “Message in a Bottle”  foundation + marketing calendar, website and social makeover, PR makeover, owned content revisions for more compelling story